Humorous Read About Yelp! Reviews on The Apple App Store

Last night, while looking over the app store, I noticed that the Yelp! app had terrible reviews.  Wondering what could be the cause, I read through some.  There were TONS of reviews of various establishments that had nothing to do with the Yelp! app.  You can read through them here.  App Store.  It looks like a lot of companies dodged a negative review by customers reviewing the app itself!